> For the complete documentation index, see [llms.txt](https://docs.slatecx.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.slatecx.com/guides/goals-and-questions.md).

# Goals

Goals guide how your SlateCX agent talks to prospects. Each time you create a new goal it will appear as a tile in the dashboard.  Tracking goals is a good way to quickly view how your SlateCX agent is performing.

{% embed url="<https://youtu.be/VYEubdx-A6k>" %}

## Who decides a goal is achieved

Goals can be marked as achieved in two ways. &#x20;

1. From the SlateCX agent assessing the content of the conversation.
2. From a purely quantitative measure, for example the number cards pushed to the prospect, or a prospect submitting a specific form or booking a meeting.

See below for a list of quantitative measures.

| Trigger                               | Matches                                          |
| ------------------------------------- | ------------------------------------------------ |
| `card_added_to_slate`                 | A selected campaign card is added to the Slate   |
| `card_external_link_opened`           | The card's primary action link is opened         |
| `card_host_navigation_opened`         | An embedded host-navigation card link is opened  |
| `hubspot_form_submitted`              | A selected active HubSpot form card is submitted |
| `hubspot_meeting_booked`              | A selected active HubSpot meeting card is booked |
| `cards_pushed_to_slate_count_reached` | An integer threshold from 1 to 100               |
| `prospect_message_count_reached`      | An integer threshold from 1 to 100               |

## See also

* [Goals](/concepts/goals.md)
* [Review insights](/guides/review-insights.md)